Spotwerks Rebrands Itself as UpperStrata

Monday - September 28th, 2009
Rancho Santa Margarita, CA

Spotwerks, an Orange County-based technology consulting firm, announced today the completion of its rebranding effort. The company will now do business as UpperStrata (www.upperstrata.com) with a tagline of “Technology Elevated.”

UpperStrata will continue to serve a broad range of clients with their team of technology experts intact, building versatile systems that can be integrated to work with businesses of all shapes and sizes. The new name and brand identity represent the company’s expanding capabilities and growing clientele.

"While we don't ever want to forget our roots, we feel the new UpperStrata identity more accurately reflects the core competency of our business – helping businesses reach a higher level," said Matthew Scott, CEO of UpperStrata.

UpperStrata engaged Teneleven Interactive, an Internet marketing agency based in San Diego, for the brand makeover and the execution of all client touch-points including: logo, tagline, website and both traditional and digital business systems.

About UpperStrata
Based in Orange County, UpperStrata, Inc., is a consulting firm that focuses on custom software development for enterprise applications and web systems. Founded by Matthew Scott in 2000, UpperStrata serves a global customer base and has considerable subject matter expertise in the markets of Entertainment, Financial and Luxury Travel. For more information, please visit www.upperstrata.com.

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Karisa Dern
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Karisa@1011i.com

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